I’ve been in the fitness business for 10 years and was an avid exercise nut for many years before I made health and wellness my professional and personal life choice.  I remember the leg warmers and sweatbands of the 1980’s (and have even dressed in my “aerobics” best for a recent Halloween party!), step, hi/low, freestyle, memorized choreography and doing my hair and makeup before I went to class… Viva Olivia

A Positive Evolution: It’s exciting and amazing to see how fitness programming and the industry have evolved.  We want better results in less time in a cost effective way.  A large part of the United States population continues to age while wanting to stay fit.  Kids are participating at a higher level and specializing in one sport at a young age.  How is the fitness industry answering the call for change?

Time Conscious Workouts: Shorter yet higher-intensity workouts will be more appealing to those with busy schedules because they can reap significant fitness rewards with relatively minimal time investment.  Boot camp and circuit training will continue to be popular.  Both are a great way to burn a large number of calories while improving your strength!

Functional Training: This is a trend toward using strength training to improve balance and ease of daily living.   Functional training workouts will increase in variety, including popular suspension training tools such as TRX.  The portability and time-efficiency of these workouts will appeal to people looking to stay fit at home, the office, the gym or while traveling.

Older Population: Programming for aging adults will remain a strong trend next year. This group recognizes the benefits they receive from regular exercise participation, including lowering blood pressure and cholesterol to maintaining one’s functional independence and overall wellbeing.

Kids: Student athletes are incorporating training into their off-season in order to stay in top shape for their sport of choice.

I’m excited about the trends in the industry.  We are meeting the needs of a broad group of people, not just specializing in one target market.  Health and fitness is a lifestyle choice!

Tags: Ellipse Fitness, Ellipse Fitness Franchise, functional training, functional training workouts, Lisa Welko, personal training

This entry was posted on Tuesday, July 27th, 2010 at 8:23 am and is filed under Lisa Welko-Ellipse President. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.